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                        <id>https://aeo-expert.nl/blog/feed</id>
                                <link href="https://aeo-expert.nl/blog/feed" rel="self"></link>
                                <title><![CDATA[AEO Expert Blog]]></title>
                    
                                <subtitle>De laatste inzichten over AI-gereedheid en AEO van Kobalt.</subtitle>
                                                    <updated>2026-04-27T20:29:58+00:00</updated>
                        <entry>
            <title><![CDATA[Why after 20 years of web development I still put performance first]]></title>
            <link rel="alternate" href="https://aeo-expert.nl/blog/why-after-20-years-of-web-development-i-still-put-performance-first" />
            <id>https://aeo-expert.nl/120</id>
            <author>
                <name><![CDATA[Reinier Sierag]]></name>
            </author>
            <summary type="html">
                <![CDATA[From 56k modems to AI crawlers. The technology changes. The lesson does not. After twenty years of building, optimizing, and yes, making mistakes too, my conclusion is always the same: start with speed. The rest follows.]]>
            </summary>
                                    <updated>2026-04-27T20:29:58+00:00</updated>
        </entry>
            <entry>
            <title><![CDATA[HTTP/2 and HTTP/3: faster protocols for AI crawlers]]></title>
            <link rel="alternate" href="https://aeo-expert.nl/blog/http2-and-http3-faster-protocols-for-ai-crawlers" />
            <id>https://aeo-expert.nl/119</id>
            <author>
                <name><![CDATA[Reinier Sierag]]></name>
            </author>
            <summary type="html">
                <![CDATA[HTTP/1.1 is over 25 years old. And your server is probably still running it. Learn what HTTP/2 and HTTP/3 concretely do for AI crawlers, why multiplexing is a game changer, and how to enable it today.]]>
            </summary>
                                    <updated>2026-04-27T20:29:58+00:00</updated>
        </entry>
            <entry>
            <title><![CDATA[Semantic HTML: the language humans, machines and AI understand]]></title>
            <link rel="alternate" href="https://aeo-expert.nl/blog/semantic-html-the-language-humans-machines-and-ai-understand" />
            <id>https://aeo-expert.nl/118</id>
            <author>
                <name><![CDATA[Reinier Sierag]]></name>
            </author>
            <summary type="html">
                <![CDATA[Seven layers of div nesting for a simple paragraph. I am not exaggerating. Semantic HTML is the difference between a website AI models understand and an impenetrable mess of div elements. And it takes you an afternoon to fix.]]>
            </summary>
                                    <updated>2026-04-27T20:29:58+00:00</updated>
        </entry>
            <entry>
            <title><![CDATA[The technical audit every website needs for AI]]></title>
            <link rel="alternate" href="https://aeo-expert.nl/blog/the-technical-audit-every-website-needs-for-ai" />
            <id>https://aeo-expert.nl/117</id>
            <author>
                <name><![CDATA[Reinier Sierag]]></name>
            </author>
            <summary type="html">
                <![CDATA[I have a checklist. Four steps, about two hours, and you know exactly where your website stands in terms of AI readiness. No vague advice, but concrete points you can fix tomorrow. This is how I run an AI audit at Kobalt.]]>
            </summary>
                                    <updated>2026-04-27T20:29:58+00:00</updated>
        </entry>
            <entry>
            <title><![CDATA[Shared hosting vs. dedicated: what AI crawlers notice]]></title>
            <link rel="alternate" href="https://aeo-expert.nl/blog/shared-hosting-vs-dedicated-what-ai-crawlers-notice" />
            <id>https://aeo-expert.nl/116</id>
            <author>
                <name><![CDATA[Reinier Sierag]]></name>
            </author>
            <summary type="html">
                <![CDATA[That 8 euros a month on shared hosting feels like a bargain. Until you discover AI crawlers systematically skip your site because your neighbor on the same server just blasted a newsletter to 40,000 people. An honest story about hosting and AI visibility.]]>
            </summary>
                                    <updated>2026-04-27T20:29:58+00:00</updated>
        </entry>
            <entry>
            <title><![CDATA[Accessible forms: what UX design and AI have in common]]></title>
            <link rel="alternate" href="https://aeo-expert.nl/blog/accessible-forms-what-ux-design-and-ai-have-in-common" />
            <id>https://aeo-expert.nl/115</id>
            <author>
                <name><![CDATA[Reinier Sierag]]></name>
            </author>
            <summary type="html">
                <![CDATA[Properly labeled forms with good semantic HTML help not only users with disabilities — they also give AI models context about how your page is structured. Reinier on ARIA labels, fieldsets and why a contact form is more than a few input fields.]]>
            </summary>
                                    <updated>2026-04-27T20:29:58+00:00</updated>
        </entry>
            <entry>
            <title><![CDATA[Web fonts and performance: every millisecond counts for AI]]></title>
            <link rel="alternate" href="https://aeo-expert.nl/blog/web-fonts-and-performance-every-millisecond-counts-for-ai" />
            <id>https://aeo-expert.nl/114</id>
            <author>
                <name><![CDATA[Reinier Sierag]]></name>
            </author>
            <summary type="html">
                <![CDATA[How you load web fonts directly affects your Largest Contentful Paint and therefore how quickly AI crawlers consider your page complete. Reinier shares his opinionated approach: font-display swap, subsetting and when you just use a system font stack.]]>
            </summary>
                                    <updated>2026-04-27T20:29:58+00:00</updated>
        </entry>
            <entry>
            <title><![CDATA[Green hosting and sustainability as an unexpected AI signal]]></title>
            <link rel="alternate" href="https://aeo-expert.nl/blog/green-hosting-and-sustainability-as-an-unexpected-ai-signal" />
            <id>https://aeo-expert.nl/113</id>
            <author>
                <name><![CDATA[Reinier Sierag]]></name>
            </author>
            <summary type="html">
                <![CDATA[Sustainable hosting is not just ethically smart — it also sends trust signals that AI models and search engines value. Reinier's no-nonsense view on green hosting as a business case, not a marketing story.]]>
            </summary>
                                    <updated>2026-04-27T20:29:57+00:00</updated>
        </entry>
            <entry>
            <title><![CDATA[Downtime costs you AI citations: why monitoring is essential]]></title>
            <link rel="alternate" href="https://aeo-expert.nl/blog/downtime-costs-you-ai-citations-why-monitoring-is-essential" />
            <id>https://aeo-expert.nl/112</id>
            <author>
                <name><![CDATA[Reinier Sierag]]></name>
            </author>
            <summary type="html">
                <![CDATA[If your site is down when an AI crawler visits, you miss a citation opportunity that may not return for weeks. After twenty years managing hosting infrastructure, Reinier knows: monitoring is not a luxury but a basic requirement.]]>
            </summary>
                                    <updated>2026-04-27T20:29:57+00:00</updated>
        </entry>
            <entry>
            <title><![CDATA[Lighthouse scores and AEO: the connection nobody makes]]></title>
            <link rel="alternate" href="https://aeo-expert.nl/blog/lighthouse-scores-and-aeo-the-connection-nobody-makes" />
            <id>https://aeo-expert.nl/111</id>
            <author>
                <name><![CDATA[Reinier Sierag]]></name>
            </author>
            <summary type="html">
                <![CDATA[Sites scoring 90+ on Google Lighthouse also tend to get cited more by AI models. Reinier explains the connection using Kobalt audit data and argues that performance is the silent engine behind AI visibility.]]>
            </summary>
                                    <updated>2026-04-27T20:29:57+00:00</updated>
        </entry>
            <entry>
            <title><![CDATA[Caching strategies for websites serving AI bots]]></title>
            <link rel="alternate" href="https://aeo-expert.nl/blog/caching-strategies-for-websites-serving-ai-bots" />
            <id>https://aeo-expert.nl/110</id>
            <author>
                <name><![CDATA[Reinier Sierag]]></name>
            </author>
            <summary type="html">
                <![CDATA[Caching is the fastest way to make your website fast for humans and AI bots. But not all caching is equal. Edge caching, Redis, cache warming: this is how we approach it at Kobalt, and why it works.]]>
            </summary>
                                    <updated>2026-04-27T20:29:57+00:00</updated>
        </entry>
            <entry>
            <title><![CDATA[Image optimization: from Core Web Vitals to AI recognition]]></title>
            <link rel="alternate" href="https://aeo-expert.nl/blog/image-optimization-from-core-web-vitals-to-ai-recognition" />
            <id>https://aeo-expert.nl/109</id>
            <author>
                <name><![CDATA[Reinier Sierag]]></name>
            </author>
            <summary type="html">
                <![CDATA[Images are the heaviest part of most websites. Well optimized they improve your load time and AI visibility. Poorly optimized they cost you both. A practical guide, including the mistake I made myself for years.]]>
            </summary>
                                    <updated>2026-04-27T20:29:57+00:00</updated>
        </entry>
            <entry>
            <title><![CDATA[Server response time: the first impression on AI bots]]></title>
            <link rel="alternate" href="https://aeo-expert.nl/blog/server-response-time-the-first-impression-on-ai-bots" />
            <id>https://aeo-expert.nl/108</id>
            <author>
                <name><![CDATA[Reinier Sierag]]></name>
            </author>
            <summary type="html">
                <![CDATA[A slow server is not just annoying for visitors, it is a dealbreaker for AI bots. TTFB above 500ms? Then you lose crawls, indexation and ultimately AI citations. This is how you fix it, from twenty years of hosting and performance experience.]]>
            </summary>
                                    <updated>2026-04-27T20:29:57+00:00</updated>
        </entry>
            <entry>
            <title><![CDATA[Why your CMS determines your AI score]]></title>
            <link rel="alternate" href="https://aeo-expert.nl/blog/why-your-cms-determines-your-ai-score" />
            <id>https://aeo-expert.nl/107</id>
            <author>
                <name><![CDATA[Reinier Sierag]]></name>
            </author>
            <summary type="html">
                <![CDATA[WordPress, Laravel, headless: your CMS choice determines how clean your HTML is and how well AI models understand your content. An honest opinion piece about the platforms I encounter daily. Spoiler: it is not about which CMS you pick, but how you use it.]]>
            </summary>
                                    <updated>2026-04-27T20:29:57+00:00</updated>
        </entry>
            <entry>
            <title><![CDATA[Lazy loading and AI crawlers: when it hurts your visibility]]></title>
            <link rel="alternate" href="https://aeo-expert.nl/blog/lazy-loading-and-ai-crawlers-when-it-hurts-your-visibility" />
            <id>https://aeo-expert.nl/106</id>
            <author>
                <name><![CDATA[Reinier Sierag]]></name>
            </author>
            <summary type="html">
                <![CDATA[Lazy loading is fantastic for speed. But AI crawlers do not scroll, do not click and do not execute JavaScript. If your content sits behind a lazy load, that content simply does not exist for AI. Time to fix that.]]>
            </summary>
                                    <updated>2026-04-27T20:29:57+00:00</updated>
        </entry>
            <entry>
            <title><![CDATA[The first 100 milliseconds: TTFB and AI crawlers]]></title>
            <link rel="alternate" href="https://aeo-expert.nl/blog/the-first-100-milliseconds-ttfb-and-ai-crawlers" />
            <id>https://aeo-expert.nl/105</id>
            <author>
                <name><![CDATA[Reinier Sierag]]></name>
            </author>
            <summary type="html">
                <![CDATA[TTFB. Four letters that make the difference between being cited by AI or being forgotten. After twenty years of obsessively optimizing servers I explain why those first hundred milliseconds determine everything.]]>
            </summary>
                                    <updated>2026-04-27T20:29:56+00:00</updated>
        </entry>
            <entry>
            <title><![CDATA[Why technical debt costs you AI citations]]></title>
            <link rel="alternate" href="https://aeo-expert.nl/blog/why-technical-debt-costs-you-ai-citations" />
            <id>https://aeo-expert.nl/104</id>
            <author>
                <name><![CDATA[Reinier Sierag]]></name>
            </author>
            <summary type="html">
                <![CDATA[That plugin you installed five years ago and forgot to remove? It is probably costing you AI citations. Technical debt is not just ugly under the hood. It is a direct barrier for AI models trying to understand your content.]]>
            </summary>
                                    <updated>2026-04-27T20:29:56+00:00</updated>
        </entry>
            <entry>
            <title><![CDATA[Choosing hosting that can handle AI crawlers]]></title>
            <link rel="alternate" href="https://aeo-expert.nl/blog/choosing-hosting-that-can-handle-ai-crawlers" />
            <id>https://aeo-expert.nl/103</id>
            <author>
                <name><![CDATA[Reinier Sierag]]></name>
            </author>
            <summary type="html">
                <![CDATA[You can have perfect content and beautiful structured data, but if your hosting does not cooperate, it never reaches AI crawlers. After twenty years of managing hosting I know: this is the most underestimated pillar of AI visibility.]]>
            </summary>
                                    <updated>2026-04-27T20:29:56+00:00</updated>
        </entry>
            <entry>
            <title><![CDATA[WCAG compliance helps not just humans, but AI too]]></title>
            <link rel="alternate" href="https://aeo-expert.nl/blog/wcag-compliance-helps-not-just-humans-but-ai-too" />
            <id>https://aeo-expert.nl/102</id>
            <author>
                <name><![CDATA[Reinier Sierag]]></name>
            </author>
            <summary type="html">
                <![CDATA[Accessibility and AI readiness are two sides of the same coin. The same semantic HTML a screen reader needs is exactly what AI models use to understand your content. Two birds with one stone, yet almost nobody gets it right.]]>
            </summary>
                                    <updated>2026-04-27T20:29:56+00:00</updated>
        </entry>
            <entry>
            <title><![CDATA[Web performance as the foundation for AI visibility]]></title>
            <link rel="alternate" href="https://aeo-expert.nl/blog/web-performance-as-the-foundation-for-ai-visibility" />
            <id>https://aeo-expert.nl/101</id>
            <author>
                <name><![CDATA[Reinier Sierag]]></name>
            </author>
            <summary type="html">
                <![CDATA[You can have the most beautiful schema.org markup and a flawless llms.txt. But if your server needs two seconds to wake up, you are already old news to AI crawlers. Performance is not a nice-to-have. It is the absolute foundation.]]>
            </summary>
                                    <updated>2026-04-27T20:29:56+00:00</updated>
        </entry>
    </feed>
