BreadcrumbList schema: navigation search engines understand
BreadcrumbList structured data helps search engines and AI models understand your website hierarchy. Learn how to correctly implement breadcrumbs for better visibility and navigation.
02 — BLOG
Blog AEO
Insights on AI readiness, AEO and digital strategy
ALL
AEO STRATEGY
57
TECHNICAL SEO
47
AI & AGENTS
34
STRUCTURED DATA
23
CONTENT STRATEGY
37
PROTOCOLS & STANDARDS
21
CASE STUDIES
5
TOOLS & TUTORIALS
20
Review and AggregateRating schema: social proof for AI
Review and AggregateRating schema make your ratings machine-readable for search engines and AI models. Learn how to correctly implement Review, Rating and AggregateRating as a social proof signal.
LocalBusiness schema: discoverable for local searches
LocalBusiness schema makes your business discoverable for local searches in Google and AI models. Learn how to correctly implement LocalBusiness with OpeningHoursSpecification and GeoCoordinates.
HowTo schema: tutorials that stand out in search results
HowTo schema marks your step-by-step instructions so Google can display them as rich results. Learn how to implement HowTo JSON-LD with steps, images, tools and time estimates.
FAQ schema: frequently asked questions Google displays
FAQ schema (FAQPage) gives your content extra visibility in Google search results by displaying frequently asked questions directly. Learn how to correctly implement FAQPage JSON-LD and which guidelines Google follows.
Product schema: the complete guide for webshops
Product schema markup is essential for webshops that want to be visible in Google rich results and AI answers. Learn how to correctly implement Product, Offer and AggregateRating in JSON-LD.
AEO for content publishers: protecting your business model
AI models cite your content, but do they send traffic back? Content publishers face the challenge of staying visible in AI answers without undermining their business model. Discover how to find the balance using robots.txt, TDM headers and smart content strategies.
AEO for B2B: thought leadership in the AI era
B2B decision-makers increasingly use AI models for market research and vendor selection. Discover how to position your B2B organization as a thought leader that AI cites, using Person and Organization schema, whitepaper strategy and targeted authority building.
AEO for local businesses: local search meets AI
Local businesses are increasingly found through AI answers rather than traditional search results. Discover how to make your business visible to AI models using LocalBusiness schema, GeoCoordinates and local FAQ patterns.
AEO for SaaS companies: getting visible in AI comparisons
More and more B2B buyers use AI to compare software options. Discover how to ensure your SaaS product gets recommended by AI models using SoftwareApplication schema, comparison content and targeted AEO strategy.
AEO for e-commerce: product pages AI understands
Product pages are the backbone of every online store, but AI models struggle with poorly structured product information. Learn how to make your webshop visible in AI answers using Product schema, AggregateRating and targeted content optimization.
The future of search: predictions for 2027
What will the search landscape look like in 2027? From agentic search to multimodal AI, from voice-first interfaces to the disappearance of the traditional SERP. These are the predictions you need to prepare for now.